A successful website should be implemented effectively and maintained professionally.
Maintaining your website is absolutely crucial. Although the technology may be outsourced to an internet service provider (ISP), it is the responsibility of the website owner to ensure that the content of the site is accurate and updated regularly. This will promote a positive online image of the business - helping you to attract new customers and also retain existing customers.
This guide provides an outline of the key phases in implementing a website, including the requirement for integration with back-office systems, together with advice on the ongoing maintenance tasks that need to be undertaken.